Business Elevation
The sun is shining and it seems as if Spring has finally Sprung! At MAXX we decided to approach the new season with a fresh look at our marketing and kicked off with the launch of our BIG Balloon Race. Lots of fun and with the promise of a balloon ride as a prize, we've had tons of entries! As positions regularly change, we hear of people avidly following their balloon's progress (or not, in some cases!)
The virtual race, which has attracted nearly 100 participants and can be followed online at www.maxx-design.co.uk/race - we Tweet the updated global positions most days so you can also follow us on Twitter www.twitter.com/maxxdesign. On the 31st May we shall announce who has won our balloon ride for 2! All this is certainly bringing out the competitive streaks in some of our clients, and we've already had a request for a turbo charged engine!
This innovative campaign is working very well for us as we hear of clients who check their progress daily with their colleagues or family. It also ties in with a promotion on http://www.newburybusinesstoday.co.uk/
Good marketing campaigns don’t have to be about selling a specific product or service. Campaigns can be softer in approach, but just as powerful in raising your profile and putting your name in front of your clients and prospects.
For more information about innovative direct mail campaigns contact catherine@maxx-design.co.uk
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